The closed shop for the continent’s biggest clubs was partly born from the desire to earn a larger slice of football’s mammoth pie and to create a more stable income during such uncertain times.

Like every business, clubs were impacted by the pandemic last year with games forced behind closed doors. Teams were robbed of their matchday revenues — the bigger the clubs were in terms of stadium size, the greater that financial hit was.

Not that you’d have noticed in recent weeks as clubs prepare for the new Premier League season.

Led by Manchester City’s eye-watering $138 million deal for English playmaker Jack Grealish, the Premier League has seen bumper prices being paid for some of the best players on the planet ahead of Friday’s opener as newly promoted Brentford hosts Arsenal.
Meanwhile, Chelsea reportedly paid over $130 million for its former striker Romelu Lukaku and Manchester United has already paid $100 million for Jadon…

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