Within a year of the Business Roundtable release of the Statement on the Purpose of a Corporation signed by 181 CEOs who committed to lead their companies for the benefit of all stakeholders, the public health and economic crises have been testing these commitments. To mark the 50th anniversary of Milton Friedman’s famous statement that the one and only social responsibility of business is to increase profits, sustainability consultant KKS Advisors released a new study, The Test of Corporate Purpose, which was financed by the Ford Foundation, to gauge companies’ response to the coronavirus pandemic and to the movement against racial injustice. Test of Corporate Purpose’s finding that companies that consistently effectively manage…

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