Not too long ago, the use of online directories was all the rage in the search engine optimization (SEO) realm. Because of their popularity, new directories were appearing all over the place, and businesses started working on getting listed any and everywhere they could.
However, Google saw what was happening and updated its algorithm.
Once this update was made, websites began to get the cold shoulder from Google for trying to get listed on every directory they could. This was viewed as being spammy and creating irrelevant links. When this happened, business owners and SEO experts started to be more careful about the linking strategies they used.
It’s important to understand that not all directory sites are bad. In fact, there are high authority options that can still be an extremely valuable part of your SEO strategy. The key is to find the right directories for your business.
After years of working on SEO for myself and many…