Courtesy of Saad Amer
No two days are the same for Saad Amer, the 26-year-old cofounder of Plus1Vote. Some days he’s creating Instagram filters to educate people on the climate crisis; the next, he’s helping send a million text messages to get young people to vote. Launched in 2018, his nonprofit seeks to improve voter turnout in national elections using social media to create campaigns and engage with young people.
The organization often partners with leaders like Rep. Alexandria Ocasio-Cortez and former Vice President Al Gore to host seminars educating people on climate change and voting rights. During the 2018 midterm elections, Plus1Vote launched a campaign that was supported and shared on social media by Alyssa Milano and Jimmy Kimmel. Plus1Vote also teamed up with the Women’s March to help amplify the voices of people of color.
“Our core mission is to improve the representation of young people and people of color in our democracy, especially on issues such as climate change and social justice,” Amer told Insider. “I recognized there was a gap in terms of the connection between these major issues and young people. I saw a need to energize young people, especially young people of color, to come into the voting space.”
Plus1Vote partnered with V magazine during the 2020 election for the V is for Vote issue, which featured Mariah Carey and Taylor Swift. For January’s runoff elections in Georgia, Plus1Vote teamed up with Uber to provide free rides to the polls and sent more than 1 million text messages to potential voters.
And that’s just Amer’s day job. He also works on the UN’s Framework Convention on Climate Change’s Youth Constituency, is an advisor to the National Parks Conservation Association, and is an expert reviewer for an intergovernmental panel on climate change report.
A graduate of Harvard, he cocreated the university’s inaugural Sustainability Plan and is a fellow at Yale University’s Public Voices Fellowship on the Climate Crisis. For Insider, Amer revealed how he spends