Flippa, an online marketplace to buy and sell online businesses and digital assets, announced its first venture-backed round, an $11 million Series A, as it sees over 600,000 monthly searches from investors looking to connect with business owners.

OneVentures led the round and was joined by existing investors Andrew Walsh (former Hitwise CEO), Flippa co-founders Mark Harbottle and Matt Mickiewicz, 99designs, as well as new investors Catch.com.au founders Gabby and Hezi Leibovich; RetailMeNot.com founders Guy King and Bevan Clarke; and Reactive Media founders Tim O’Neill and Tim Fouhy.

The company, with bases in both Austin and Australia, was started in 2009 and facilitates exits for millions of online business owners, some that operate on e-commerce marketplaces, blogs, SaaS and apps, the newest data integration being for Shopify, Blake Hutchison, CEO of Flippa, told TechCrunch.

He considers Flippa to be “the investment…

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